About Guy Makmel

Guy Makmel is a seasoned entrepreneur with a career spanning over 24 years in the technology sector. He is currently serving as the CEO of Clinicminds, a company he co-founded with his brother Toby. Clinicminds offers a complete practice management solution for aesthetic clinics, streamlining the process of patient management, appointment scheduling, electronic medical records, and more. Guy's experience spans across different areas including business development, strategic planning, and leadership. His expertise lies in the field of technology, where he has been able to successfully lead and grow businesses. He is based in Amsterdam, Netherlands and is fluent in English, Dutch, and Hebrew.


3 Essential Metrics for Clinic Success

26-10-2025

Learn how to track your clinic's revenue, patient retention, and best-selling treatments with simple reports. No technical expertise needed. Get insights in minutes.

Simplify Your Aesthetic Clinic Operations

21-07-2025

Managing an aesthetic clinic means juggling scheduling, treatments, and follow-up care, making it easy to feel overwhelmed by administrative chaos. ClinicMinds unifies your entire workflow in one system with tasks, patient records, and communication tools at a glance. When your practice runs smoothly, staff feel organized, patients receive consistent care, and you can focus on growth rather than daily operational stress.

Release 5.12 now live

08-06-2025

We're excited to announce the release of Clinicminds Version 5.12, featuring significant enhancements for German clinics, improved task management, and several workflow optimizations.

Unlocking hidden revenue: Get more value from your existing client base

20-05-2025

Growth isn’t always about new leads. For aesthetic clinics, the real opportunity lies in activating your existing patient base. This article explores how automation can help you re-engage clients, boost loyalty, and drive more revenue—with less effort and lower cost.

The Secret to successful online schedulers: Why simplicity wins

17-03-2025

A clear and easy-to-navigate scheduler increases client trust and appointment rates. Too many choices create hesitation, while a well-organized selection helps clients book with confidence. Keeping it simple enhances professionalism, improves efficiency, and leads to more confirmed bookings.

Can your EMR adapt to every treatment workflow?

09-02-2025

Most clinic software provides a generic EMR, forcing practitioners to search for relevant information and forms. But we believe an EMR should adapt to the treatment at hand, enabling more efficient workflows and improving patient care. That’s why ClinicMinds offers dynamic workflows that automatically present ONLY the necessary data, ensuring cleaner registration, better documentation, and full compliance.

Happy New Year! Clinicminds v5.10 is Here

03-01-2025

As we kick off 2025, we’re excited to unveil our latest update: Clinicminds v5.10. Packed with features and improvements, this release is designed to make your clinic operations more seamless and efficient while elevating the patient experience.

The rise of weight-loss clinics: Challenges and How Automation Can Help

29-12-2024

The surge in demand for weight-loss clinics, fueled by advanced medications, presents both opportunities and challenges. Clinics must navigate personalized treatment plans, regulatory compliance, and heightened patient expectations. Implementing automation can streamline administrative tasks, enhance patient engagement, and improve care coordination. Embracing these technologies positions clinics to deliver efficient, patient-centered care in this evolving landscape.